Postcards From The Ledge

Wednesday, January 17, 2007

Pimp my toilet!

You’ll never leave the bathroom again. Thank the pimped out toilet from Roto Rooter.

"This is the seat of power."



Roto Rooter is trying to re-introduce itself to a new generation so the company is giving away the ultimate throne. A toilet with everything but the kitchen sink. It's got a flat screen HDTV, iPod and dock, TiVo, xBox 360, and DVD player. There's a laptop, bullhorn, bike pedals, beer tap, fridge.

The toilet is a Kohler. "Which is a 1.4 gallon flush. which is not weak."

And if there's a plumbing problem. "We have the Roto Rooter emergency button if something goes wrong you can hit that, that's sort of our version of On-Star."

Roto Rooter spends more than $30 million in Yellow Pages advertising.

It's spent tens of thousands on the toilet contest, hoping to bring some edge to its brand.

And who knows, maybe the contest will even teach men to take better care of the bathroom.

"You've got this investment."

"You don't want it to look junky."

"I mean if I had something like this I would never leave the bathroom."

"I think you're not gonna see your man for a long time if he wins this thing."

The contest for the toilet starts January 24th on the company's website.

Source: wgrz.com

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